Zoosk, WTF?
Thursday, January 28th, 2010So I’m browsing DH the other day and guess what I see? This ad, which Zoosk was running on DateHookup.com through Google AdWords. Seriously? You run this ad on DateHookup and you don’t think I might have a slight problem with it? WTF???
Needless to say I disabled this and a few other ads, luckily they just started running them the same day. Lesson for the day: Always remember to go to the Ad Review Center in AdSense every once in awhile to see what ads companies are running on your site. Keep in mind just browsing your site is not good enough as an advertiser can customize their targeting by location.
Only slightly less insulting is this ad, which one will see if they type in ‘datehookup’ into Google:

Cute isn’t it? Not only are they infringing on my trademark but they are talking crap about my site too! Nice. Well until I get my trademark officially registered I guess I can’t do anything about it. Weak.
Do you own a dating site (or any site for that matter)? Type your name into Google and see which a**hole companies are putting your name in their ad. I know Zoosk does this with other dating sites. It’s one thing to advertise with your name as a keyword, but it’s quite another thing to stick the keyword in the ad. Not cool, and not really legal either.





